You'll have many advantages when you partner with Nexus Content versus purchasing articles online. Quality, consistency, personalization, strategy, organizational integration, consultation and more. We create stories to knit together your key messaging. A compelling brand story can inform your marketing, product selection, customer experience, employee training and management practices. Story is synergy when it comes to your brand — and we deliver it.
10 Benefits of Partnering with Nexus Content
1. Integrated Content Programming: Nexus Content develops a unifying strategy to tie content together across multiple channels, helping you market effectively throughout the sales funnel and to all your buyer personas.
2. Editorial Calendar Development: We generate content and an editorial calendar consistent with your brand identity, target customers and business goals. There will be no more guesswork about what you’ll be publishing — on your blog, in your company newsletter or on social media.
3. Professional Project Management: You won’t have to scramble to meet your blog or social media posting deadlines when you partner with Nexus Content. We manage the production process and generally submit content 6 to 8 weeks ahead of publication deadlines, which saves you time and allows you to focus on content at your convenience.
4. Editorial Quality Controls: We use a publishing production model and sound editorial practices to maintain our high content standards. We assign different writers and editors to create and proofread all work. Editorial style guides and brand voice standards help keep your message consistent and professional.
5. Interviewing Services: Unlike most online article sellers, you can talk to us by phone — and that means we can interview you or conduct interviews on your behalf. For example, we can speak with your customers to draft compelling testimonials. We can also consult employees or company leadership for articles, company bios and professional profiles.
6. Monthly Review: We’ll touch base with you each month, whether that’s by email or by phone. We do this to help ensure your ongoing satisfaction — and because the better we get to know you and your business, the more personalized and specific your content becomes. We're also available for conference calls if you need us to consult with employees, clients or franchisees.
7. Marketing Department Extension: Most organizations typically have some content resources, whether it's an ad agency, an entire marketing department or a lone employee who posts social media. But as a Nexus Content client, you'll have a team of professional freelance writers, editors, graphic artists and producers with decades of experience in publishing and media at your disposal.
8. Ghostwriting: Because our writers are available to speak with you, we can get to know you, become familiar with how you express yourself and ghostwrite for you. You can be an author without writing a single word. Premium ghostwritten content is among the most effective ways to communicate your unique brand personality. And it's available to you with Nexus Content.
9. Large Project Capacity: We can tackle larger and more complex projects that require more extensive collaboration where many online writing services can't — whether the job necessitates working with your web development team, coordinating with your graphic designer on a print project or providing status updates to committees.
10. Brand Storytelling: We believe in the power of brand storytelling to build community and connect with consumers. And your unique story has to penetrate every level of your messaging, from your tag line to your blog posts to your landing pages. We specialize in compelling and engaging brand storytelling — stories your clients will want to be a part of.
The Bottom Line
To get the best results from content marketing, you have to say the right things, the right way, to the right people. Otherwise, you're just filling space on a page — whether digital or paper. We'll build a relationship with you, learn about your products and services, business goals and customers. And then we'll use this information to develop a targeted content strategy with programming specifically tailored to your needs.
By partnering with Nexus Content you’ll have the reach, capability and professionalism of a large agency — with the personal touch of a small business. So, what's your story? We can't wait to help you tell it.