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  • The Nexus

  • Beware the Content Graveyard

    Creating a consistent outflow of effective, high-quality content is challenging. We get it, and we’re here to help. Nexus Content offers a range of options for businesses and brands from full-service content planning and creation to content consultation and coaching.

    We can integrate seamlessly with corporate marketing teams, your staff of in-house writers, social media managers, graphic artists and video production teams to improve content quality, expand formats and increase capacity. We love it when the companies we work with tell us they almost forget we’re outside consultants because we feel so much like a part of their internal team.

    There’s a saying often attributed to Confucius: “Give a man a fish, and you’ll feed him for a day. Teach a man to fish, and you’ve fed him for a lifetime.” At a time when many businesses need to be publishers to compete at the highest level, investing in expanding your in-house content production capacity can make a lot of sense — and pay significant dividends over time. We can help with strategies for increasing the breadth, quality, and effectiveness of your organization’s internal content creation.

    We’ve worked with small to midsized businesses, B2Bs, large corporations, ad agencies and national franchises. We can even handle challenging subject matter in many areas including finance, investing, insurance and technology. We’re happy to speak with you about your organization’s content needs and lay out a number of options for you to consider, whether you need help with your website, blog, social media, videos, email, newsletters, podcasts or visual branding. We don’t require long-term contracts or commitments — and you won’t get a high-pressure sales pitch from us ever, because nobody likes those, not even us.

    Feel free to reach out with your content questions or request a phone consultation. And whatever you do, stay out of the content graveyard!

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